What is the deal with Employee Pricing ads?

I just don’t get it. GM does it and everyone feels like they have to try it out. Now every major US car company has the same promotion. Can anyone come up with something on their own, or are we all so creatively?lacking that we have to just do what everyone else does? It happens all the time. One company does a successful ad campaign and everyone follows suit. Do you really think they are giving you their employee pricing? Why do companies spend tens of thousands, or millions in advertising costs? Is it to break even? Of course not, they are making money on the sales or they wouldn’t be doing it. So the employee pricing is bogus, or the employees really don?t get that great of a deal.?

Case in point:
The other day my wife had finally had it with the mattress we had been sleeping on since we were married. It was a good mattress, but had lived its life. So she talked me into going down to a few furniture stores to check out some new ones. Guess what? The furniture store is offering ?employee pricing, today only!??

?Lucky us? I thought [sarcastically] as we walked through the doors (I have a bad attitude about this employee pricing thing).?So we meet with a salesman, he takes us over to the computer and shows us the price. ?So, with this employee pricing sale we have running right now, you’ll get this mattress at 10% above cost so it?s a great deal.? The price seemed higher than I thought it would be so I had him double check the item number – it was right.?

Well, it was still a bit more than we wanted to spend on a mattress so we thought about it for a minute while we checked out some other items. Just then, a neighbor of ours that we had just met a few weeks before came walking by. Coincidentally he is one of the store managers. We asked him about some other mattresses and ended up back at the first one?which is?now $250 less than the ?employee pricing? and he is still making a margin. I don’t know this guy very well so I know he’s not giving it away.?

So why to I write about this? Not really sure other than it bothers me that no one can do something original, and that for a lot of companies its just a marketing scheme. They are making money just like any other sale or promotion that they run. It just made me laugh this morning as I was checking my email and saw promotions from online merchants offering their ?employee pricing? too. I guess we all like to follow everyone else, it’s easier that way.

Nostalgic Warehouse Doorknobs.

We have had several inquires about our Nostalgic Warehouse line of door hardware. So here is the scoop on what they offer.

Yes, they will work on your modern style doors! The idea behind Nostalgic Warehouse door hardware is to provide vintage looking hardware for replacements of vintage hardware, or as an alternative to new door applications. These vintage style doorknobs can be installed on modern doors to give your new home an old world look and feel. These knobs are available in 5 different functions:

1) Mortise Lock – this is the replacement for old hardware. A mortise lock function comes with a mortise Body: W- 3″ H – 4″ Thickness – 9/16″. Face 7/8″ x 6″/ 2 1/4″backset. This is a rectangular box that will replace the old old style hardware and comes with a skeleton key to unlock the door. These are great for replacement hardware on interior doors, but are not meant to be used as locking doors on an exterior.

2). Privacy – the privacy knobs are generally used on a bedroom or bath. They are lockable, but unlocked with a generic pin – not a key. To lock, you press in a pin located on the backplate to the side of the knob. To unlock from the inside, you pull the pin. From the outside, you can use a generic tool provided to unlock through a small hole on the backplate opposite the locking pin on the inside.

3) Passage – these knobs do not lock. Since Nostalgic Warehouse does not have a locking knob, they generally use a passage knob in conjuction with a deadbolt, or they do offer handlesets for exterior doors.

4) Single Dummy – This is just a face mounted knob and backplate. These are generally used on doors that are not bored with a hole for a Door Knob.

5) Double dummy – Same as a single dummy, but sold as a pair so you can get enough for both sides of the door, or a pair of french doors.
The nostalgic Privacy and Passage sets include the knobs and backplates for both sides of the door, the latch, strike plate and necessary mounting screws. The knobs are available in many configurations?as you can see at the following URL:
http://www.directdoorhardware.com/Nostalgic_Warehouse.htm

Most of the Nostalgic line will ship in about 3 days as the orders are put together upon order placement. The reason being, they offer so many variations that they cannot possibly have every configuration ready to go in the box. Expidited shipping options are available in the event that you are pressed for time. An added bonus, since these knobs are put together specifically to fulfill each order, you can mix finishes if you like at no additional charge.

As these knobsets are a little more complicated to install than the average knob, we have written some installation help articles at the following URLs:

http://www.directdoorhardware.com/nostalgic_warehouse_installation.htm
Installing a door latch with Attached Mortise Plate

Should you have any questions regarding these great products, please let us know.

Cabinet knobs – multiple uses.

The other day I was out riding with some friends on our road bikes and one of them asked me about our cabinet knobs. He had just inherited a great piece of furniture, but the pulls on the drawers were a bit outdated. So he was wondering if we had anything that might fit. cabinet knobs work great for refurbishing your old furniture or even replacing some of the cheap stuff that comes on production furniture these days. If you are replacing a pull, you just need to remember that the center to center spacing will need to match. Otherwise, you’ll have to drill new holes, and you’ll have exposed holes in the drawer face – not generally desired. With our new searchable database of cabinet knobs, you can search by the center to center spacing and find the right fit for your furniture refurbishing project.